Gain Virtual Admission

If you were unable to attend our first Summit this past spring, you can access most of the keynotes by purchasing a digital pass below.

By purchasing digital pass, here our 2019 speakers talk about the following topics:

  • The Elements of a Great Story: Learn what the structure of an effective story is no matter the subject.

  • The Elements of Viral Content: There’s a science to creating a social media that goes viral. Hear insider tips, from those who work at media companies, on how to set up your stories so that they are easily shareable.

  • Podcasting: Placing People in the Story: Explore whether podcasting is the right medium for your organization to help the American public connect with and understand your issue or cause.

  • Integrating Content into Mainstream Media: Hear how Hollywood studios select which public issues they write into scripts and the ways in which you can influence how media companies address timely storylines.

  • Reaching Your Target Audience: Learn how to properly segment your target audience, understand their preferences, and tailor your story strategy to deliver content where it’ll be best received.

  • Prototyping Your Story: Turn your story into a prototype and test your assumption with five people to quickly and cheaply learn before investing resources in developing it.

  • Working with Real People: How do you get the best out of the people you turn on the camera on? Hear what to keep an eye out for and questions to ask during on-camera interviews.

  • Partnering with Celebrities and Athletes to Deliver Your Message: Learn how high-profile talent choose which causes to align with and how interested organizations can approach them for partnership.