About the Summit

The Storyteller's Summit  is a one-day masterclass on creating action-inspiring content. The Summit brings experts from the creative and entertainment fields to share insights on creating messages that inspire the general public to take meaningful action on timely issues. An exclusive event, no more than 200 storytellers in the public sector, non-profit industry, and social enterprise space will be invited to partake in this inaugural conference.

 

who should request an invitation?

The Storyteller’s Summit encourages non-profits and public sector agencies to request an invitation for any staffer who touches their organization’s content. From the ideation phase to execution, this Summit aims to help storytellers rethink the entire process. This could be people working in:

  • Communications

  • Marketing

  • Graphic Design

  • Videography

  • Social Media Management

We encourage both story practitioners and decision-makers to attend, however all attendees must work for organizations addressing issues that require large-scale public engagement and activation to overcome.

why attend?

Learn what it takes to spark an emotional connection between your organization and your community or constituents. Explore how to convey a clear understanding of who the individuals in your community are and give them a place in the organization’s fight against an issue.

If your organization has been wondering why social media “likes” and “follows” haven’t translated to sizable action, The Storyteller’s Summit is here to help.

If your organization is addressing a pressing issue, which requires a deep level of connection to inspire action, this conference is for you. This includes organizations involved with:

  • Emergency Response

  • Extremism

  • Climate Change

  • Criminal Justice Reform

  • Humanitarian Aid

  • Immigration

The Storyteller’s Summit is designed to help you understand how to create a story out of your content and emotionally impact people.

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Who’s Speaking?

The Storyteller's Summit is excited to bring a diverse mix of speakers from Hollywood’s premiere movie studios and media companies. These powerhouses will share insights about how to craft stories that feel authentic, inspire trust, and create a sense of connectedness with your target audience.

 
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adrienne young

writer/producer

Adrienne Young is an accomplished award-winning creative writer, producer, director and editor with an utmost love, appreciation and passion for storytelling. With over 15 years of extensive experience, Adrienne has honed her skills as a marketing creative, producing for a variety of major networks including ABC, BET, TV One and Music Choice.

 
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kevin j. nguyen

producer

Kevin’s love for storytelling led him to a career in digital media where he has worked for publishers like Jubilee Media and BuzzFeed. He’s produced over 100 videos amassing more than 150 million views worldwide. Kevin is passionate about raising awareness on social issues, community building and engagement, and using digital media as a platform to elevate pressing topics.

 
 
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sandra de castro buffington

media maven

Sandra works extensively in Hollywood, and other global creative capitals, to infuse television, movies, and music with socially-focused storylines that catalyzes cultural transformation around the world.

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misha euceph

Producer

Misha is a Pakistani-American podcast producer and host. She makes shows at KPCC in Los Angeles, where she produced “The Big One: Your Survival Guide”, called “riveting,” “strangely reassuring,” and “fascinating listening” by The New Yorker.

 
 
 
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sandra de castro buffington

director

JJ heads the film production company HRDWRKER. HRDWRKER tells captivating stories and creates awareness around social issues.

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jonathan hyla

Director

Hyla creates socially conscious videos that entertain and inform. Recent projects include Clif Bar’s “Athlete Corps”, Zillow’s “Finding Home” docu-series and Samsung’s “Thrive” launch with Arianna Huffington.

 
 
 
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chad steele

vp of public relations, baltimore ravens

Chad is an award-winning sports Public Relations professional, with a skillset which spans public relations, corporate communications, media planning, media training, branding, crisis management, promotions, marketing strategies, public speaking, reputation management, team development, leadership and corporate relationships.

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nichol whiteman

executive director, dodgers foundation

Nichol Whiteman is the Executive Director of the Los Angeles Dodgers Foundation (LADF) where she leads the team’s charitable arm. Under her leadership, LADF launched Dodgers RBI (Reviving Baseball in Inner Cities), a youth development program serving over 10,000 youth today.

 
 

the venue

Where it’s all happening

For those attending in person, please see the venue details below:

Location: Cross Campus DTLA

800 Wilshire Blvd., 2nd Floor, Los Angeles CA

Date: Friday, April 19, 2019

Time: 9 AM - 5 PM PT

  • Check-In: 8:30 AM - 9:00 AM

  • Programming: 9:00 AM - 4:30 PM

Those tuning in virtually, via digital pass, will receive a link to the recorded keynotes 2-3 weeks after the Summit.

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Agenda

Our topics and panels are geared towards helping your organization create more engaging content.

A sampling of the topics the Summit will cover is below.

 

The Pillars of Strong Storytelling: Lessons from the Entertainment Industry

Learn what the structure of an effective story is and how to cast personalities that connect with an audience.

Defining the Right Demographics: Understanding Who You’re Really Trying to Reach and why

Learn how to properly segment your target audience, understand their preferences, and tailor your story strategy to deliver content where it’ll be best received.

 
 
 

Testing your content with a focus group

Learn how to gauge how audiences will react to your campaigns and content as you’re planning them.

Representation: getting Diverse Voices and Faces into Your Content

Are you not reaching your target audience because they aren’t represented in your content? Create a strategy to identify and highlight diversity across your various mediums.

 
 
 

The elements of viral content

There’s a science to creating a social media that goes viral. Hear insider tips, from those who work at media companies, on how to set up your stories so that they are easily shareable.

integrating content into mainstream media

Hear how Hollywood studios select which public issues they write into scripts and the ways in which you can influence how media companies address timely storylines.

 
 
 

aligning with high-profile celebrities, athletes, and influencers

See how talent agencies, athletic teams, and celebrity foundations choose with causes to align with and how interested parties can approach them for partnership.

podcasting: using a new medium to convey important messages

Explore whether podcasting is the right medium for your organization to help the American public connect with and understand your issue or cause.

 

If there is a story-related topic you’d like for the Summit to cover, email us at hello@thestorytellersummit.com

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Requesting a ticket

You must be employed at a non-profit organization, government agency, or social enterprise in order to attend this Summit. To request an invitation, please fill out the form on the “Request an Invitation” page.

Tickets will be sold on a first-come, first-served basis. If you receive an invitation, we recommend purchasing a ticket as soon as possible to reserve your spot. (An invitation does not guarantee a seat). Ticket prices are as follows:

  • Early-bird: $175 (up until March 30th)

  • General admission: $225 (after March 30th)

We are also offering a digital pass, where individuals can view recordings of the Summit’s keynote presentations in early May. Digital ticket prices are:

  • Early-bird: $75 (purchased by March 30th)

  • Virtual admission: $95 (purchased after March 30th)

Select Discounts

Members of select organizations can apply a discount code to their ticket purchase. Please visit the “Request an Invitation” page for a full list of those organizations.

Partners

The Storyteller’s Summit thanks the following organizations for their partnership and support:

 
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about brain + bullish

The Storyteller’s Summit is produced by Brain + Bullish LLC. Based in Los Angeles, Brain + Bullish aims to be the top choice for creative development and collaboration in the public sector and non-profit industry across the the country.

Learn more at www.brainbullish.com